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Canadian Mobile Statistics:

  • 55% of smartphone users search on their phone daily
  • 80% use a smartphone while multi-tasking with other media (ie. TV, music, web surfing)
  • 77% of Canadian smartphone owners research products and services on their phones
  • 51% have performed a mobile search after seeing an ad
  • 87% of smartphone users notice mobile ads

Source: Our Mobile Planet

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